Welcome to the JPLA, A Creed - Issue #1



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Welcome to the JPLA, A Creed - Issue #1
By J. Scott Bradley • Issue #1 • View online
Howdy! My greeting of choice. Years ago, I wrote a little opus called Knights of Legend, started in the year 2000 while some prepared for the end of the modern world due to the Y2K glitch, or problem, that never led to catastrophic challenges. And finished some 12 years later, an eternity. I’ll spare the long synopsis, summarizing the tale: Kids play baseball. God and devil decide to wage a battle Book of Job style. The wager leads to the game of all games to decide the fate of free-will. To the winner, goes the spoils.
You understand the drift. 
I won’t spoil the ending, some like the finish and others don’t. As part of the mythical Jackson County, the setting of this tale, a number of local baseball towns play for the right of league champion. In the shadows, the players held their own league, dictating the rules of play, called the Jackson County Player’s Association (JPLA). They had a creed handed down over the generations–an oath. And the league’s leader often sent letters through the elected role of the Messenger, tagged with an official wax seal with shield and three swords. The same symbol headed each of the book.
As part of the book marketing, I sent official letters along with review copies to various outlets with the same wax seal. I built a wooden stamp with the mold, melted the wax, and pressed. Note, when making these contraptions you have to remember the reverse happens, pressing wax is a bit like looking in the mirror. I made this mistake and cursed more than a little when I had to start over. Choice words learned through many wrong turns, hit batters, lost deals, stubbed toes, and the list goes on … 
Since I started this writing site, I’ve rarely used the sign-up forms at the bottom of each page. After the first two to three timed emails upon subscribing, I send updates out once or twice annually, some forget they signed up in the first place. A number of folks signed up with the promise I might teach them to surf mavericks or other such nonsense. Ha! So, I’m going to rebrand my little newsletter, everyone wants to be part of a secret baseball society so I’m going to go about a bit of a reimagining. We all played games as children and made Superman or Supergirl capes from ripped blankets, raced matchbox cars Smokey and the Bandit style (showing my age), hunted for lost pirate treasure, or played a mean and fun game of flashlight tag. To be a kid … to have a creed.
So, I’m going to bring back the JPLA, officially renaming my newsletter to have a broader purpose. A code. The same in the book because honor and duty matter, more than ever in this day and age. And quite possibly, I might show you how to surf Mavericks or run 26.2 in record time.
Maybe not, but will do the following:
  1. Note a maddening baseball statistic, probably about the St. Louis Cardinals but you never know. Red Sox. Dodgers. KC. All comers are fair game.
  2. Highlight a quote or creed I found insightful. Words matter.
  3. An article to take with you from around the web, maybe even my own work.
  4. And, with great joy, give you a piece of insight on the tech industry or in life to use at work, home, or wherever comes to mind.
You never know, one email can change a life. Of course, the wax seal is not included.
Nothing but respect and honor,
J. Scott

A Couple of My Favorite Articles:
Never Quitting | J. Scott Bradley
Ferd·i·nand the Bull | J. Scott Bradley
Read a Tale:
Knights of Legend - Second Act Fables
Did you enjoy this issue?
J. Scott Bradley

Dad. Farmer. Writer. Still try to throw a good fastball now and then. Future of Work Guy (Former @Automattic-ian @Microsoft-ie @Google-er and @IBM-er). On writing. Baseball. Technology. And why words matter. Views are my own.

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